Hall 9, stand S10
“Brand Identity” is a newly developed concept, where Fletco Carpets focuses on the individual needs of the client.
The idea and concept aspires from the need of creating a brand and connecting it to its clients through flooring. In cooperation with the client, Fletco Carpets is inspired to create a design flooring with their innovative flat woven product.
The floor on the flooring space stand will display the digitally printed concept, as the floor will be made out of digitally printed tiles and an area rug. Most of the graphic on the floor will be razor-sharp, but other areas will have a pixel effect for showing that it is a digital print and meant as contrast for the sharp area. The walls will be covered with our own printed textiles displaying the endless possibilities and the precision of digital print technology.
Creating an identity and channeling this image is now easier to achieve with this new carpet.