Special information in foreign languages
Our comprehensive marketing package delivers real added value for both exhibitors and visitors. It includes an unlimited number of complimentary tickets (ideal for your visitor recruitment campaigns), as well as numerous options for product group entries and a year-round presence for your company on the Internet.
Before a trade fair, most visitors get detailed information about new products and solutions via the Internet. The homepage of DOMOTEX is therefore the most important medium for planning a visit. Moreover, a personal invitation with a complimentary admission ticket serves for more than 70% of the visitors as a trigger for attending the fair and your exhibition stand.
Based on these experiences, we developed efficient marketing activities and services. Among others we help you to optimize your internet presence and provide tickets and visitor information for your invitation activities. These services are complimentary since they are included in the so-called marketing fee. Use these special marketing offers to showcase your company effectively and to enhance the impact of your presentation. The benefits, rates and services of the marketing fee are detailed below.
Service |
Specification |
Details |
|---|---|---|
Complimentary admission tickets (obligatory registration) | Paper and electronic | Available in unlimited quantities, complimentary visitor admission tickets supplement your invitation activities and/or can be handed over personally to your customers. |
Visitor data | Registration data and usage data | Compilation of registration and usage data of your guests before and after the trade show.. |
Internet presence (relating to a specific trade show) | Company profile | Extensive presentation options, including company logo, brief company profile, links to your company website, listing of contact details, partner enterprises and subsidiaries, as well as the hosting of downloads (press releases, brochures, etc.). Optimized highlighting of your stand location. Visitors can save your company data directly to the Online Fair Planner. Extensive editorial support services or – alternatively – utilization of the Exhibitor Content Management Systems (ECMS) for the updating of your company's listings. |
Product profile | Unlimited number of product descriptions if managed by exhibitors via the ECMS. Five product descriptions if managed by our editorial team. Also included: product logos, product images and links to downloadable PDF files, plus the allocation of up to four product group listings per product description. | |
Internet presence (all year round) | Company and product profile | All-year-round sales promotion via the continuous updating of exhibitor and product data, industry news and the formation of personalized networks. Communication with target audiences who were unable to visit DOMOTEX. Optimized search function and lead generation before and after the show. |
Other media | Directory of exhibitors | Listing of your company (name, stand details) in the printed directory of exhibitors. |
Trade journals | Publication of your company and product profiles on the websites of selected trade journals. | |
Visitors can access your company's trade show details via the EBi terminals at the Exhibition Grounds | ||
Market research | Visitor behaviour patterns | Analysis of the results of online and onsite surveys of current and potential visitors in various sectors, functions and regions. This serves as a basis for optimizing your trade show marketing. |
Visitor recruitment | Campaign consulting | Customized consulting in connection with the design of successful, efficient and cost-effective invitation activities. |
myDOMOTEX offers an array of planning aids for your trip to the show.
Save and organize the results of your website and database queries and coordinate your appointments from the comfort of your home or office.
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Register now and take advantage of the numerous online services available for your personal profile, featuring planning aids for your trip to the show.
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Sabine Stiehler
Deutsche Messe
Messegelände
30521 Hannover
Germany
Tel: +49 511 89-31215
Fax: +49 511 89-31219
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